Conversion Boosting Lesson #6 - 5 Questions You Should Answer to Write Awesome Sales Pages

Lets consider someone selling a car. If the appearance of the
shop is not passing across a good impression to the customers,
no one will buy the cars.

This is the importance of a sales letter despite various means
people have included all manners of sales pitches in their sales
letter but the result will not be as they wanted or expected.
Therefore, you must ensure your sales letter captures the
interest of your visitors towards your product after it has been
able to answer these five basic questions, which are:

Question #1 - How will my life be enhanced?

It's at this stage you have to understand the emotional pleas
that attract your prospects like moths to a flame, possibly they
want to become richer, better looking, more popular, or thinner,
smarter or they want to save money, effort, or time?

Capitalize on your requirements to attract your customers after
you have researched your niche market and you affirm what
emotional buttons to push as this will boost your sales
immediately. You can confirm this through their nods as they
continue reading to the end.

Question #2 - What is in it for me?

The number one rule of salesmanship still holds that people will
only buy for one reason, which is to get the results from a
product (what will they receive out of it?). You must be quick
in catching their attention to achieve this since the starting
with your headline. Your headline tells your visitors what they
will obtain in one shot through your headline.

Question #3 - What will happen if I say no?

There is no telling of your customers no, that's basic. Remind
them of the problems they are having, the frustrations, how much
money they will lose, or how sad their lives are currently, and
let them be aware of how they can transform all in one shot,
just by a small investment in your product.

Question #4 - Why should I trust you?

When it involves them to take out their wallets, in order to buy
a certain product, people are incredulous. From your previous
customers, you must clear their doubts by giving positive
testimonials and stress the benefits of your product. Explore
for forums related to your niche if you do not have testimonials
for your product, and offer to give a testimonial for an
admiring copy in exchange. You will get a big response in no
time, hopefully.

Question #5 - Will I be stuck with your product?

You seal the deal here by telling them that you provide a 100%
satisfaction guarantee if they order the product now. From
research, 70% of the people who buy a product will not refund
it, so, the most important thing is to make them buy unless they
have seen something similar before and the rest depends on their
choices or they have planned to only "borrow" it from the start.

Not only will you gain an unequal advantage over your
competition when you have all these tips to answer your
prospects' questions but also let your prospect be informed in
your sales letter that you care about their troubles and you
have the key that they need.


To Your Success,
YOUR NAME

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